In the year of voice search, more people

Will prefer to search internet information by sending voice requests. This means brands need to optimize content for them too. Special attention should  be paid to the colloquial language in content marketing, adapting the corporate text to Air Transportation Email List the colloquial language. Respect Personal Boundaries More and more people are focusing on emotions, awareness and personal comfort. So when trying to convince users that this product is the best and can solve a lot of problems, it’s important not to violate their personal boundaries, not to try to get into their heads. It is important to understand that any information that is consumed in one way or another affects people’s worldview. Yes, daily stories, content in Telegram channels, mailing lists directly affect our quality of life.

Therefore, the quality of the text and respect

For the boundaries of the reader is paramount! intergenerational change. Today, a large number of young people. Who surf the Internet have grown up. Found jobs, started spending money. And become the main force of consumption. They are good at content because. A lot of it is self-generated. These users demand sincerity from the brand. Real investment CMO Email List in content creation. Credibility, clarity and persuasion. So companies need to communicate. With them on an equal footing. It is important that the brand’s. Values ​​align with the individual’s. It is easy for people to check. The accuracy of the information, if it does not match the values ​​that the brand communicates, then its image will be lost.