First, GA4 has a list of recommended events that Google recommends using for the correct operation of the analytics system. You can use them. If your actions do not match them, you can give them your own names. Write in Latin without spaces and special characters. Event name . This Google Analytics 4 setting will probably not cause any difficulties. Secondly, you can send your own parameters to events. For example, you can set the form name parameter to the form submit action . This will pass the name of the form.
Thirdly, conversion events in GA4 are equivalent to goals in
Universal Analytics. They can be activated iran phone number library in literally one click. To do this, simply go to the Configuration tab (Events) and activate the slider opposite the event you need. Using DebugView, you can check and configure events to collect data correctly. This item is also contained in the Configuration tab. Additional settings to improve analytics There are a few more auxiliary settings that we recommend paying attention to: Ecommerce. In Universal Analytics, but with different parameter and event names.
You can send data from your site code or via Google Tag Manager.
User ID. The setup process has become much simpler. You don’t need to enable this feature in Google Analytics 4. Data collection and display have been improve. User actions before and after assigning a User ID are not lost. And we get more complete statistics on visitors. Cross-domain tracking. From now on, you can set it up in just a few clicks. You just need to add domains with one Analytics counter to the list for cross-domain leveraging social media metrics for maximum impact tracking in the data stream.
Audiences. You can use ready-made
Templates available in the Configuration tab america email list or create your own. You can also create events based on audiences that will be included in reports. We recommend playing around with these settings — they will give you more comprehensive information about your audience and allow you to collect deeper analytics with minimal effort. At the same time, GA4 setup is actually quite simple and intuitive. Conclusions: Why Google Analytics 4 is needed and how to use it The updated GA system is a truly qualitatively new version of the web analytics system from Google, which has many advantages compared to the previous version of Universal Analytics.