Looking for the best customer database software platform?
There are over 600 (!) of them in existence today, so it can be difficult to choose the right one.
That’s why I’m going to clearly explain when to go with which customer database software.
I will also compare the best options by combining their review scores across multiple independent platforms.
Selecting and Classifying Customer Database Software: Methodology
There are about three questions to consider when choosing great customer database software:
Does it work for your use case and your business?
Does it match the rest of your sales tools?
¿Es un buen software de base de datos de clientes?
To answer question 1, start with su caso de uso exacto y business type:
Are you a small or medium-sized business (SMB) that actively sells B2B? Salesflare is probably best for you.
Are you in the real estate business instead? Check out viber database our Propertybase review in this article .
Do you have another type of B2C business and need something for sales? Check out Pipedrive o Freshworks CRM . (Or you can also check out these comprehensive lists of the best sales CRMs y best lead tracking software .)
Are you an SMB but more focused on marketing automation? Check out HubSpot o ActiveCampaign .
Want something that can do literally everything and isn’t built for anything in particular? Sounds like Zoho CRM Plus .
Do you work for a company with more than 200 employees? You probably need enterprise software like Salesforce .
To answer question 2, consider cnb directory whether the customer databases/CRMs you’re looking at are a great fit for your sales toolset .
I’ve written dedicated breakdowns for the following:
And finally, for question 3, you can look for platforms that are highly rated by their users across all platforms. To do this, check the customer database software on this list and their overall ratings.
These overall review ratings are obtained by combining three ratings into one:
Product Review from #1 B2B Software Review Site (G2)
Mobile App Rating, from the #1 Mobile App Store (Google Play)
Email Plugin Reviews from the #1 Email Plugin Marketplace (Google Workspace Marketplace)
This way, you’ll know you have a customer database that performs on all fronts.
Ranking the 7 Best Customer Database Software
To compile this ranking, I reviewed a list of around 700 possible platforms to make a shortlist. I then tested each of the 7 selected customer database software platforms first-hand and researched them in detail for you below.
Don’t want to read the whole comparison?
Salesflare is a dedicated sales CRM that was make sure you launch your product successfully with built from the ground up to help your sales team build better relationships and sell more, while requiring very little of that dreaded data entry .
It’s built to gather all your data from where it already is (your Office 365 o Google email , calendar, phone, social networks, company databases, email signatures, email & web tracking , …) and uses it to help you better track your leads .