Best SMM Specialist Courses in 2025

The SMM specialist training courses from our selection will help you master a sought-after profession from scratch, or improve your skills for already practicing SMM specialists. Students, among other things, will learn to analyze the target audience, create a client profile, develop and implement a brand promotion strategy in social networks, create a content plan, create visual and text content, form a community and work with SMM manager tools.

Content:

  • Paid courses for SMM specialists
  • SMM manager courses for people with experience in internet marketing
  • Free SMM courses
  • Useful blogs on SMM marketing
  • Books on SMM promotion
  • The best training for SMM specialist: our choice

Most SMM courses are suitable for beginners,  australia telegram data   and many of them offer assistance with job placement after training.

Paid courses for SMM specialists

 

Skillbox offers an SMM training course for beginners and business owners. It will teach you how to build SMM strategies, work with different promotion tools, create content, launch advertising, and form a community around a brand.

 

There are 75 modules and 380 lessons. Work with different social networks and copywriting will be considered in detail. Close attention will be paid to targeted advertising – the most important promotion tool. Each student is given a budget of 3,000 rubles to run a campaign in each network.

After the main block comes training:

  • Influence marketing;
  • community in social networks;
  • messenger marketing;
  • digital strategies.

As a bonus, you will learn Photoshop from scratch to pro, learn how to work in a team and be creative. Upon completion, students write term papers and theses,

Cost 3,675 rubles/month, there is a 6  best cloud call center solutions  -month payment deferment. A certificate is issued.

This is the first online university that teaches

SMM management from scratch. It offers the most comprehensive and informative program. The course lasts 5 quarters. During these 2-3 months, the following will be considered:

  • SMM basics;
  • content and copywriting;
  • promotion and community management;
  • analytics, creativity and teamwork;
  • preparation for interviews and project defense.

The program was developed jointly with Mail.ru Group. Training is conducted on the basis of state license No. 040485. Graduates are issued a diploma of professional retraining and an electronic certificate. Cost – 7,500 rubles / month.

 

Netology

Netology also offers a large SMM manager course. It lasts 8 months, and upon completion, a diploma is issued that is valued by many employers. During the training, attention is paid to:

  • strategy development;
  • copywriting;
  • visual design;
  • targeted advertising;
  • Influencer marketing;
  • messenger marketing;
  • working with the audience;
  • development in the acquired profession.

Total 171 hours of theory, 10 tests and  changsha mobile phone number list  9 large-scale homework. Cost – 69,930 rubles, annual installment plan available.

 

Skillbox: SMM specialist from scratch

 

This is a shorter course – 15 modules and 77 lessons. Within it, students will learn:

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  • create SMM strategies;
  • work with Instagram, VKontakte, Facebook and Odnoklassniki;
  • use various promotion tools;
  • create targeted advertising;
  • work with the audience and clients.

 

Upon completion, a certificate is also issued. Cost is 43,200 rubles, installments are available.

Brunoyam

The training center offers in-person or online courses to master the profession of “SMM manager”. Only 8 classes twice a week. Small groups – up to 10 people. Practicing marketers serve as teachers, and the lesson on setting up an advertising campaign is taught by a targetologist from “Angry Birds Activity Park”.

The course program is standard – studying strategies, content marketing, promotion methods and targeting in different networks.

 

Group lessons cost 13,900 rubles, individual training – 1.5–2 thousand rubles per lesson.

MaEd

On the course, you will gain up-to-date knowledge about all existing social networks, their specifics and algorithms. Learn how to set up targeted advertising, gain analytics and reporting skills. Study messengers and create a sales funnel in a chatbot. Learn how to choose bloggers and work with them. Build an SMM strategy and make a media plan, prepare text and graphic types of content for different social networks, taking into account their formats.

The course program includes a cross-cutting module where you will be taught how to plan your professional career and find clients. You will be able to work in an agency or create your own, get a job in a company or become a freelancer. Our career center will help you with employment.

 

Yandex Workshop

 

The SMM Specialist course from Yandex Praktikum is an intensive 4-month online program that will allow you to master the sought-after profession of an SMM specialist from scratch. Even if you have no experience in marketing and SMM, this practice-oriented course will give you all the necessary knowledge and skills for a successful career start in this dynamic field. You will learn how to create effective SMM strategies, manage communities on social networks, set up targeted advertising and analyze the results of your work.

Course Features:

  • A relevant program developed by expert practitioners
  • Personal support from experienced curators and reviewers
  • Practical tasks and projects based on real cases
  • Convenient online learning format with flexible schedule
  • Opportunity to start earning while studying

What you will learn:

  • Develop SMM strategies and content plans
  • Create engaging content for social media
  • Set up and optimize targeted advertising
  • Work with bloggers and opinion leaders
  • Analyze metrics and improve the effectiveness of SMM campaigns
  • Use modern tools and platforms for SMM

Employment prospects

 

Course graduates are in demand both in agencies and in companies as SMM specialists, content managers, and targetologists. Many start a successful freelance career. Yandex Praktikum provides support in employment and further career development.

Hedu

This course is offered for beginners and business owners. It consists of 17 lessons with a total duration of 24 hours. It focuses on creating a portrait of the target audience, designing and filling groups. Two lessons are devoted to advertising in VK and promotion tools in it. There are lessons on Facebook and Instagram.

The entire course costs 5100 rubles, but this tariff does not include homework. Individual training is provided (34 thousand rubles), it already includes homework, analysis and video communication with the teacher.

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