When we hear about content creation , we tend to think of the influencer profession. And yet, this activity is not limited to web celebrities. Faced with the constant changes of the Internet, more and more companies have had to adapt to this boom. It is therefore becoming essential for these companies to focus on creating quality content to generate engagement . Did you know? According to a study carried out by Hubspot in 2021, 82% of professional marketers use content marketing , compared to 70% the previous year.
This result reveals that content
creation is meeting with greater enthusiasm over the years. More and more companies want to get started with content marketing , provided they find the right strategy . Because yes, the Hubspot study also highlights that only 11% of marketers believe india whatsapp number data that their content strategy is excellent. On this statement, the Pierrot agency gives you all its keys to build your content creation strategy that will meet your needs. Call on the Pierrot content marketing agency! What is content creation? Definition Content creation revolves around long-term research , analysis and production work .
The content creator carries
out an initial research step in order to find a topic that he will publish to his target audience exactly as a traditional media does . The entire process of content creation can be carried out for professional, personal or artistic purposes. What is content buying house b creation? The different types of content Remember that content is intended to be distributed to your company’s main audience. It must therefore reflect your target’s expectations regarding their online content consumption. Thus, you can favor written , visual or audio content .
Here is a non-exhaustive list of the
different contents that are still very trendy: Posts on social media like LinkedIn, Instagram, Tiktok, etc.; Podcasts; Blog posts ; The interviews; Newsletters; Videos on Youtube; The e-book; The illustrations; Live broadcasts like Twitch; The photographs; Sponsored content; White papers ; The case study or market study. There are different types of content. Do you need training in writing? Do you want to learn web writing and other writing.
Lucie Rondelet and her organization
FRW ( Web Writing Training ) offer you training funded by your training account to become a real professional writer! The leading certification organization in web writing in France, FRW offers certified training with attractive packages there are different development languages With the code PIERROT2024, take advantage of a reduction of up to €100 or 3 free months for any registration for a training course in the catalog! Interested? Consult the professional training catalog to discover the training that suits you. Many options are available, adapted to all levels and ambitions.
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to benefit from this promotion and to specify that you come from us! I want to train in writing Why create content in 2024? All around us, the creation of digital content is omnipresent. Without realizing it, we consume content on a daily basis. For example, during a simple search on Google, we can find ourselves browsing different articles that had nothing to do with the initial search! In 2024, the Web is experiencing a massive distribution of content. Thus, the real challenge for any company is to succeed in standing out from the crowd! .
