It is also worth paying attention

Very basic elements such as connecting a Google Ads account with Google Analytics, creating lists of recipients that we can later use in PPC campaigns, creating the goals I mentioned List Building for MLM at the beginning of the article, setting the appropriate time zone and currency, enabling reports on users or adding a list of negative referral sites usually payment . PPC strategy based on the purchase funnel Regardless of whether we run campaigns for an online store that is just starting its online adventure or for a well-known brand it is. Awareness – this is the first stage of the shopping funnel, the widest group of our potential customers.

Effective e-commerce marketing is based

Primarily on increasing the scale of sales in the short and long term. At each stage of creating the SEM strategy, paid campaigns are analyzed in terms. Of effectiveness at various stages of the customer’s purchasing process. The main goal of the PPC campaign is to reach both new and existing CMO Email List customers and encourage them to buy.  A potential customer must go through several stages, including. Knowledge of and interest in the product, consideration of the purchase.