Whether you are an experienced content creator or a novice, keyword cannibalization is a major problem. Here are the primary reasons that cause this scourge: going too deep on a topic that you cover on multiple pages to prove your expertise and similar keywords to answer as many queries as possible.
In Inbound Marketing this irrepressible
need to create new content to establish its reputation in a field and retain the attention of future prospects is necessary. But, if you do not first study your SEO strategy and the architecture of your information , your site may encounter this problem of keyword cannibalization which has negative repercussions on your SEO.
Do you want to use an inbound marketing agency
What is keyword cannibalization in a nutshell. Keyword cannibalization occurs when. A piece of content. Of another piece of content that has. The same keyword and search intent. In short, the keywords in these pieces of content “eat” each other, which causes a reduction in your SEO performance on pages and, more generally kuwait whatsapp number data across the entire structure of your website.For example, let’s say you are in charge of an
For your SEO strategy to work
blog articles on the same keywords as your commercial pages. Given your e-commerce status, you naturally want to first highlight the pages that are used to generate traffic to your site and develop your turnover buying house b your commercial pages. Once this objective is identified, you need to find a stratagem in your keyword research strategy to dissociate a commercial page and a blog article that deals with the same subject.
How does keyword cannibalization occur
Besides the risk of seeing two different contents, in terms of intention , positioned on the same keyword, there are two other points to urgently avoid the biggest advantage of using external Neglecting the informational architecture of your site ;
Write two pieces of content in full,
Need a content audit? Contact Pierrot!
Why is keyword cannibalization bad for a website. All in all there are 5 common consequences. When at least two or more contents are optimized.on the same keyword which google heavily penalizes.google and other. Search engines are disruptedif you thought that you would. Increase your chances of seeing your site.