Headquartered in Chile, the company has more than 500 stores and more than 400 “buy online, collect offline” locations across Latin America. Falabella has invested in a new warehouse in Chile. Which can be delivered within 48 hours after completion. According to the recent Meikto promotion data. On the first day of Cyber Monday, the best-selling products on Meikdo are World Cup-related products and mobile phones. In the ‘Sports’ category the most popular are. The Boca Juniors home and away jersey and the River Plate home jersey.

Figure Mercado popular categories

In addition, these categories are also very popular. On the day of the promotion: • Home appliances – floor fan, Samsung Galaxy A23, smart TV (top three best sellers) • Beauty – mascara, dark circles Concealer, Serum with Hyaluronic Acid, Face Cream (Top 3 Bestsellers) Toys – Panini World Cup Figurines, Armada Fleet, Colorful database Fireworks (Top 3 Bestsellers) Sustainable Categories – Reusable Bottles, Net Water tanks, organic weeds 2 Which social media do Chileans use? The extremely high Internet coverage rate promotes. The rapid development of e-commerce in Mexico, and also makes Chilean users. Mainly young people, develop the habit of online shopping.

The online marketing experience

Falabella’s independent website in the Chilean market is worth learning from. According to data from Similarweb, 95% of the traffic on Falabella’s self-built independent website platform comes from Chile, half of. Which are consumers under the age of 35, 5166% of female consumers. And 4834% of male consumers. In the proportion of social CMO Email List media traffic on the site. It contributed the vast majority of traffic, as high as 4623%, followed by. Youtobe (2867%), (744%), WhatsApp (708%), (485%). If you want to lay out the Chilean market, you might as well pay more attention to these media platforms. 3 How to do social media marketing in Chile? According to statistics. Falabella has 3.2 million+ fans and millions of fans online.