What type of content is she likely to consume? The answers to these questions . will guide each step of your sales pipeline Make sure to create a buyer persona . for each main group in your audience and use them to guide you Step 3 . Find those leads You know who your audience is You understand what drives them and . you have a buyer persona to serve as a litmus test for your sales funnel .
Now It Is Time to
Now it is time to start driving leads There’s no belgium cell phone number list one right way to drive . leads — your industry and audience should be your guide here For example if your . audience spends a lot of time researching on LinkedIn then that might be the way . to go Here are a few other ways to drive leads Lead magnets Offer a . downloadable guide ebook template or worksheets to draw in potential customers For example at Leadfeeder .
We’re Offering This Sales Ebook
We’re offering this sales ebook Guest post on industry engaging cold calling leads with confidence sites Share your expertise on popular . industry sites Prospects will begin to trust you and are likely to follow up with . your solution Social media Social might feel weird for lead generation in B2B — but . Facebook Twitter and LinkedIn have massive reach Giveaways and webinars can drive quality leads even . for B2B Offer a free tool Can you create a free tool (or a limited .
Free Plan) to Solve a
Free plan) to solve a problem your audience b2b reviews faces? For example MailChimp offers a free . limited plan for their email and CRM tool Customers can try the software before they . buy Your website traffic Who visits your website but doesn’t leave their contact info? Our . website tracking tool helps businesses track uncover anonymous site visitors so you can Leadfeeder for . Sales Leadfeeder for Sales Learn how Leadfeeder fills your pipeline with sales prospects DOWNLOAD Don’t .
Forget About Organic Search Traffic
Forget about organic search traffic – optimize your site and make sure that people who . look for your solution can find you Step 4 Sort qualified and unqualified leads By . this step you should have a solid list of leads in your target audience But . there’s an issue not all those leads are ready to buy Some people might still . be in the awareness stage; others might be comparing their options but aren’t quite ready .