Our tips for finding content ideas. When it comes to content creation , quality and consistency are the keys to success. Keeping your audience engaged requires continuous production, but this can sometimes be difficult to ensure. Indeed, how can you be consistent when you lack ideas? Every content creator has found themselves lacking inspiration at least once, which gives rise to this scourge: the blank page. In this guide, the Pierrot agency reveals all its advice so you never run out of content ideas again! Call on a web content creation agency First of all, what is content.
information and topics shared with an audience
It comes in different forms : it can be written, visual, or audio. There are various types of content such as social media posts, blog articles , videos, newsletters , infographics, etc. What is content? Implementing a content creation strategy brings many japan whatsapp number data benefits to a company! Content creation brings visibility and notoriety to your company, particularly with the use of SEO . Essential in natural referencing, optimizing an SEO text promotes the positioning of a company in the first positions of search engines. Attract customers and generate sales performance.
here are all the advantages that
SEO optimized content brings you! This strategy is a must for the development of your business . However, how to use it in the long term when most of the ideas are exhausted? Call on an agency specializing in content strategy! What is a good idea? Finding THE right idea can quickly become a frustrating obsession . Indeed, you have probably emotional connection: stories with an emotional
already found yourself in the situation where you have gone through all the exploitable subjects and now you no longer know what to produce. But first of all, how is a good idea defined ? A good idea meets an immediate or future need of a company and brings added value . In the case of content creation, a good idea must highlight your company and bring a benefit to your audience! What makes a good idea in content research?
A good idea is ideally original
Obviously, with the countless amount of content that can be found on the Web, it is becoming increasingly difficult to spot an idea that stands out from the crowd. However, nothing prevents you from taking inspiration from what has already been done and adding your personal touch ! For example, if you want to write a blog article that brings buying house b together ten tips on improving self-confidence, you can enrich your content by providing a few examples taken from your personal experience, because it is necessarily unique! Finally, whether an idea is good or bad at first, what will make all the difference is how it is handled. Quality is therefore a very important point.
Remember that an idea can be very simple
but it can become attractive if it is well brought. 7 tips to never run out of ideas again! Now that you are aware of the importance of a content strategy for a business and the need to renew your ideas , here are our tips for finding inspiration! 1- Analyze your audience Remember that content is, above all, intended for an audience ! Taking an interest in your community will allow you to find topics that they will like. Throughout your content strategy, take the time to study your targets very carefully, because their content consumption habits are not fixed. In short, their characteristics, preferences and needs evolve. A simple method to measure your audience’s expectations is to analyze their reactions to your old content. Shares , number of likes.
Google trends is a free tool
trend analyzer , which allows you to see the evolution of trends over the years. Thanks to this tool, you will be able to see their level of relevance and know if it is strategic to approach a particular subject. Depending on a subject, it ranks the most popular Google searches. Thus, you will be able to determine if a subject is aligned with the preferences of your audience. For example, if you have a cooking blog, you can see what
