After clicking on the number of sessions generated thanks to the Paid Search channel, you will receive a detailed list of keywords advertised by competitors and information on, among others: position changes, average cost per click (CPC) or the number of sessions generated thanks to a given phrase. Such information…
In the next step go to the Keyword Planner
Analysis of competition activities The second way to determine the size of the advertising budget in the search engine is to analyze the competition. In the case of this method, the right selection of competing sites is very important. They should be sites that advertise for as many phrases as…
Mark the selected ones and add to the plan
All analyzes were carried out on the basis of our company website promo traffic The full potential of the industry For any domain, the key to developing a search campaign plan is to create a keyword list that is directly related to the nature of your business. The Google tool…
It is also worth paying attention to the negative aspects
The brand bases its marketing activities on cooperation with famous people, for example actresses of the popular series and former Miss Polonia, Paulina Krupińska, who appears in advertising spots, presenting the products of the month. Minti Shop, on the other hand, puts emphasis on interesting and eye-catching graphics – the…
The most engaging content Ross man focuses
The results of Super-Pharm Polska, which was the worst in this ranking, are very surprising. So let’s check the content they publish on their profiles – maybe there we will find the answer why it is so. The most engaging post formats The most engaging post formats – Drogeria Pigment…
Aristotle The organization is primarily made up
The lack of adequate photos, graphics, bullet points and lengthy paragraphs make it difficult to read the text, making our previous efforts in vain and the reader will leave our site. For this, it is necessary to take into account the issues related to the visibility of your content, which…
Inspired and approaching a given topic in your own way
What else will help you find interesting topics for your blog? Here are some tips: follow industry websites, fanpages of companies and organizations that are related to your industry, subscribe to the competitor’s newsletter, use the Google Alerts tool, read the comments under your content – they can inspire you…
Paid activities are also very effective they will push
Knowledge of the rules for granting subsidies and forecasts according to which electricity prices are shaped can help in optimizing the marketing campaign and investing in a photovoltaic micro-installation. An analysis of the seasonality of your industry can also give you an idea for valuable content . Knowledge of the…
A Cold Mailing Campaign With a Link to Good Quality Content or a Video
What else is worth considering when building a strategy? Inbound marketing is based on creating valuable content that meets the needs of users interested in a given topic. , it is worth considering the following elements that will significantly facilitate building a campaign strategy. You in the client’s shoes Stepping…
Detailed competitor analysis the sem rush tool also allows
Conducting a marketing automation audit is a priority activity thanks to which we analyze the correctness of marketing activities and the achievement of business goals. In this article, you will learn what to pay attention to when introducing automation to your business and what actions your marketing strategy should be…
Particularly important in the case of SEO where the activities
With the increase in their advancement, the role of the agency is limited only to providing recommendations to the internal team. If you want to improve the skills of your employees, detailed information related to their current competences will allow you to prepare a detailed training plan and valuation. If…
A coach and strategist who supports agencies in their development
We are glad that the latter were at a very high level and there were so many of them. This is definitely a good direction, because most of the speakers shared with the audience information about the tools and technologies used. Technologies that we also intend to test and implement…
